Singapore — 10/03/2025 — Ai Palette, a leading AI-powered platform for predictive consumer insights and product innovation, today announced its acquisition by GlobalData, a globally recognized provider of data analytics and market intelligence. The acquisition, finalized for an undisclosed amount, marks a significant milestone in Ai Palette’s journey to revolutionize how brands anticipate consumer trends and drive innovation.
This strategic partnership will enable Ai Palette to leverage GlobalData’s extensive resources, advanced analytics, and global reach to enhance its offerings and deliver even greater value to clients. By combining Ai Palette’s cutting-edge AI and machine learning capabilities with GlobalData’s robust data infrastructure, the two companies will create a powerful synergy to empower businesses with deeper, actionable insights and innovative solutions.
Reasons for the Acquisition:
- Expanded Expertise: By joining forces with GlobalData, Ai Palette will tap into their vast resources, data, and AI capabilities, enabling us to provide even deeper consumer insights and more accurate trend forecasting.
- Enhanced Data and Analytics: GlobalData’s advanced analytics capabilities will complement Ai Palette’s existing offerings, allowing us to deliver more comprehensive and actionable insights to support strategic decision-making for our clients.
- Innovative Solutions: Together, Ai Palette and GlobalData will invest in new technologies and innovative solutions, empowering businesses to confidently navigate the rapidly evolving market landscape and stay ahead of consumer preferences.
Mike Danson, CEO of GlobalData Plc, says: “The integration of Ai Palette supercharges our ability to help CPG brands innovate smarter and faster. Together, we are setting a new standard for AI-driven intelligence in the consumer space.”
Founded in 2018, AI Palette has pioneered the use of Generative AI to decode shifting consumer preferences and support brands in launching winning products. Headquartered in Singapore, AI Palette serves global F&B and personal care companies, helping them stay ahead in an increasingly competitive and dynamic market.
“We are thrilled to join forces with GlobalData,” said Somsubhra GanChoudhuri, CEO & Co-founder of AI Palette. “This partnership opens new opportunities to scale our AI solutions and enhance the way businesses understand and act on consumer trends. Together, we will empower brands with deeper insights, greater agility, and a competitive edge in product innovation.”
About GlobalData PLC:
GlobalData is a leading provider of data analytics, market intelligence, and industry insights. With a presence in over 25 countries, a market value of over £1.4 billion, and employing over 3,600 people globally, the company empowers businesses with the tools and knowledge needed to make informed decisions and achieve sustainable growth.
About Ai Palette:
Established in 2018 by Somsubhra GanChoudhuri and Himanshu Upreti, Ai Palette is creating a world where AI is used to discover, launch, and grow consumer products in the CPG Industry. With its patented AI technology along with the world’s largest CPG data lake of 61 Billion data points, the AI Palette Platform offers consumer insights in 18 languages across 6 continents to create products that truly resonate with consumer needs.
