Editorial Team

Noticeable hair loss, including receding hairlines and baldness, is becoming more prevalent, exacerbated by stress, pollution, and the demands of our fast-paced lifestyles. These external factors, along with hormonal imbalances and genetic predispositions, significantly weaken hair follicles, hastening the onset of visible hair loss and balding patterns. The issue extends beyond generalized hair thinning to …

How the Hair Care Industry is Tackling the Surging Hair Loss Phenomenon Read More »

The tea world in the US got a big boost, growing by 8.8% and everyone’s getting more into herbal teas, especially green tea and matcha. Matcha is the real star though—it’s packed with way more antioxidants than even some of the best superfoods out there, like goji berries and pomegranates, up to 137 times more! …

Sipping on Beauty: How Tea is Changing the Game for Skincare Read More »

Bacteria and yeast for face. Yep. That’s what happens when biotechnology leverages genetically modified bacteria or yeast to produce recombinant collagen. Before we jump into the main things let’s quickly skimp through the basics. So, basically collagen, the powerhouse protein that’s become synonymous with health, wellness, and beauty, is experiencing a remarkable surge in popularity. …

L’Oréal Joins the Collagen Craze: New Launch Signals Rise of Internal Beauty Supplements Read More »

Valentine’s Day is a pivotal occasion for CPG brands in the confectionery and bakery sectors, driving significant consumer spending on sweets and baked goods as expressions of affection. This holiday presents an excellent opportunity for brands to boost sales, attract new customers, and enhance their market presence through special edition treats and themed products. Leveraging …

Sweet Celebrations: Unwrapping Valentine’s Day LTOs in Confectionery and Bakery Read More »

What do you mean by trend? According to the Oxford dictionary it is a general direction in which something is developing or changing. So, in essence trends reveal consumer preferences, guiding the CPG industry in innovation and marketing. Staying ahead of these shifts ensures products meet evolving demands. This alignment is key for brand relevance …

6 Top Trends of Consumer Packaged Goods Industry in 2024 Read More »

The global vegan market is projected to be worth $24.3 billion by 2026, indicating a robust growth trajectory driven by health concerns, ethical considerations, and environmental impacts. Now Zillennials are partly responsible for those staggering numbers. How? The food industry has adapted to the growing awareness of environmental sustainability, and ethical considerations among Zillennials. Social media …

Zillennial Eats: Kellogg Steps Up with Trendsetting Vegan Cereal Brand Read More »