We love what we do, and we have fun doing it.
Committed. Curious. Nerds.
At our core, we are a collection of talented people working extremely hard to make the world’s best product innovation tools, because we believe that everyone benefits from better products. We’re nerdy, yet relatable. We’re brave, yet humble. We’re concentrate, yet playful.We love what we do, and we want to work with you.
Our mission
Our mission is to create a world of happy consumers by transforming the way brands develop products.
Our core values
Be brave
We dream big and push boundaries because we believe innovation requires creative curiosity and purposeful exploration about what the future holds.
Be empathetic
We listen intently to our clients’ needs and focus on building diverse teams because we believe a culture of trust thrives with inclusiveness, transparency and honesty.
Be committed
We take collective ownership of our work because we believe good leadership inspires collaborative ideals as well as a client-focused determination.
We have been using traditional methods of research as starting points to build upon the knowledge base for white spaces. Ai Platforms such as Ai Palette provide the advantage of scouring through many data sources to provide a comprehensive picture, and that too at accelerated timelines.
-Vrunda Patel LeadStrategic Categories – R&DTata Consumer Products
In the clutter of too much information, it is essential to have the right foresight into what will gain traction with consumers. Ai Palette has helped us provide valuable insight across multiple markets to accelerate our innovation and drive organic growth for the brand.
-Sanjib Bose CMOSoutheast AsiaKellogg’s
Using Ai Palette has enabled us to be on the cusp of current cocoa & beverage trends. We can cross check what our sales teams are currently seeing on the market, with what Ai Palette brings in as trends and insights. This helps us to stay innovative with our product lines and trend-relevant at our events & photoshoots.
-Zoe TaylorHead of Marketing, GlobalOFI
We used to buy a lot of market research reports, but those are all about the past, there’s nothing about the future.
-Charissa Leong HeadAPAC Sales OFI
We have been using traditional methods of research as starting points to build upon the knowledge base for white spaces. Ai Platforms such as Ai Palette provide the advantage of scouring through many data sources to provide a comprehensive picture, and that too at accelerated timelines.
Tata Consumer Products
In the clutter of too much information, it is essential to have the right foresight into what will gain traction with consumers. Ai Palette has helped us provide valuable insight across multiple markets to accelerate our innovation and drive organic growth for the brand.
Kellogg’s
Using Ai Palette has enabled us to be on the cusp of current cocoa & beverage trends. We can cross check what our sales teams are currently seeing on the market, with what Ai Palette brings in as trends and insights. This helps us to stay innovative with our product lines and trend-relevant at our events & photoshoots.
OFI
We used to buy a lot of market research reports, but those are all about the past, there’s nothing about the future.
OFI
Banquet of Benefits
Team Munching
Anniversary Leave
Menstrual Leave
Wedding Leaves
MoJ Events
