
Concept Genie
Create new product concepts with prompts
NPD process has gotten faster with product iterations that can be done with a few clicks. Create diverse product concepts super fast.
Built for

Head of Innovation
Have confidence that you’re identifying white space opportunities early and making better product decisions based on reliable data.

Head of R&D Innovation
Save time accelerating your product development timeline by understanding consumer drivers based on actionable data.

Head of Marketing
Be first to market by capitalizing on market trends and identifying white space opportunities first before your competition.
Features

Conjure innovation with
key prompts
Harness the magic of Concept Genie to transform inputs such as ingredients, consumption themes, and product claims into exciting new product concepts. It's your innovation wand, bringing your ideas to life.

Smart concept generation powered by GPT technology
Don't wait for the 'eureka' moment. Let Concept Genie proactively spark your creativity, generating concepts that align with current trends and market needs.

Custom tailored
innovation
Each brand is unique, and so should be its products. By allowing you to input specific prompts, Concept Genie ensures the generated concepts resonate with your brand's identity and consumer expectations. Ignite your creativity with Concept Genie.

Conjure innovation with key prompts
- Transform a curated list of ingredients into innovative product concepts. Whether it's an emerging superfood or a classic staple, let Concept Genie weave them into new product ideas that resonate with your consumers.
- Connect deeply with your audience by leveraging popular consumption themes. From health-conscious options to indulgent treats, Concept Genie turns trending themes into tangible product realities.
- Stand out in a crowded market with product claims that truly matter to your consumers. Let Concept Genie navigate the landscape of consumer needs and desires, generating concepts that hit the mark every time.
Concept generation at it's smartest
- Concept Genie isn't just smart; it's adaptable. Stay in sync with shifting market trends as it generates concepts that resonate with today's savvy consumers. Get the innovation edge that sets you apart.
- Harness the power of artificial intelligence for a smarter ideation process. Concept Genie uses AI to understand the nuances of market needs, bringing forth product concepts that are timely, relevant, and game-changing.
- Time is of the essence in the F&B industry. Concept Genie accelerates your innovation pipeline by generating smart concepts quickly, ensuring your brand's continuous relevance and growth in the fast-paced market landscape.


Custom tailored innovation
- Concept Genie takes into account your unique brand DNA, product portfolio, and target audience, offering personalized concept generation. Stay true to your brand while exploring exciting new frontiers.
- Leverage tailored innovation to address market niches and unmet consumer needs. With Concept Genie, create products that are not just new, but also relevant and impactful.
- Enjoy the benefits of differentiation in a competitive landscape. Concept Genie’s custom prompts lead to innovative concepts that are as unique as your brand, paving the way for category-defining products. Stand out from the crowd with Concept Genie.