screen winner

Screen Winner

Virtually validate your new product concepts

NPD process has gotten faster with product iterations that can be done with a few clicks. Validate diverse product concepts super fast.

Built for

Head of Consumer Insights

Have confidence that you’re identifying white space opportunities early and making better product decisions based on reliable data.

Head of R&D Innovation

Save time accelerating your product development timeline by understanding consumer drivers based on actionable data.

Head of Marketing

Be first to market by capitalizing on market trends and identifying white space opportunities first before your competition.


Swift screening,
powerful insights

Leverage Screen Winner to evaluate multiple product concepts in a single afternoon, efficiently gauging their resonance with consumer preferences. Turnaround time was yesterday's problem; today, it's about speed and precision.


Don't just rely on intuition. Screen Winner puts your concepts to the test, rigorously evaluating their merit based on actual consumer preferences. Empower your decision-making process with data-driven insights.

Market relevance

Wondering if your next big idea will resonate with tomorrow's consumers? Screen Winner has the answer. By analyzing real-time consumer preferences and market trends, transform question marks into confidence.

Swift Screening, Powerful Insights

Swift screening, powerful insights

Merit based evaluation

Merit Based Evaluation
Market Relevance Forecasting

Market relevance forecasting

Wondering how our AI tools are helping the biggest CPG brands across the world?