The Drive for Thirst-quenching Beverages in Asia this SummerAi Palette’s Foresight Fast Facts:-Refreshing and hydrating fruits trending in beveragesDrinks powered by fresh and juicy fruits like Kiwi, Watermelon, and Red Grape are coming...

In this latest report, we highlight the rise in trends of functional foods and increasing consumer interest in holistic health. As the global pandemic forced people to adopt working from home as the default option, consumers found food, and more...

Ai Palette's Foresight Fast FactsKombucha and Kefir stands prominent among fermented beverages, with kefir exponential 798.3% YoY growth Fruit enzyme drinks have become more appealing to Chinese consumersOpportunity in introducing unique...

Growth Phases of Meat Alternatives: Plant-based Protein across Asia Predicted by AIThe food ecosystem is transforming into a sustainable system and with increased consumer awareness, plant protein is set to become a growing trend and contribute...

Rise of Clean & Healthy ConsumptionCOVID-19 has definitely nudged consumers out of their comfort zone when it comes to testing their palette. In Asia and some western markets with an existing extensive focus on food, cracking the market may...

Trends Spotting: Immunity Boosting Products in India MarketIndian consumers are exhibiting a continued interest in Immunity with an increase in demand for natural, Ayurvedic, and probiotic foods that can boost their immune system and improve...

Growing and Declining Food Categories in ASEAN CountriesOne cannot not talk about diversity talking about ASEAN whether it comes to food or culture. It is this diversity that makes us wonder about the COVID-19 effect on food in ASEAN. This is...

What Chinese consumers are looking for to get back in shape after lockdown?As the country emerges from the pandemic, Chinese consumers are making more conscious food choices as seen with them opting for “Health over Taste” and...

33 % of Chinese consumers prefer "Taste Over Health"Taste over Health Consumers is looking to Food to make them feel better and restore their sense of normalcy, with consumption decisions being driven by sensory aspects like Taste in addition...

Covid 19 Led to Accelerated Shift in Taste and Health FactorsThe significance of food cannot be underplayed, with the ongoing COVID-19 pandemic impacting the world’s views on food consumption. AiPalette’s proprietary technologies in...

Notable Change in Patterns and Demands for Food ConsumptionLong Shelf Life Consumers stocked up their pantries with raw materials to cook and bake healthy meals at home during lockdown - circuit breaker (CB) in Singapore and Movement Control...

Re-prioritizing Homemade Food: Find Drivers and Motivators of Th, PH, and Indo:-Ai Palette provides food insights and understands consumers trends and behaviour through trends spotting technology, which highlights the South Asian Drivers and...