This report leverages the world’s largest consumer data lake to deliver powerful insights into emerging flavors and ingredients
GlobalData’s Ai Palette innovation and consumer insights platform has analyzed the data from thousands of flavors and ingredients, pinpointing six that are set to drive new product development in the alcoholic beverages industry in 2025.
Leveraging the world’s largest consumer data lake, with a staggering 61 billion global data points collected in real-time from social media, e-commerce, and foodservice menus, the AI platform delivers powerful insights into emerging flavors and ingredients, as well as category opportunities.
The report uses findings from Ai Palette’s Foresight Engine, to identify one standout ingredient for each of six key markets analyzed, that is suitable for alcoholic beverages innovation. These include, White Pepper in India, Tahini in the UK, and Valencia Orange in the US.
Leveraging the emerging ingredients and conceptual flavors identified by GlobalData’s Ai Palette platform presents alcoholic drink brands with a unique opportunity for innovation across various alcoholic drink categories, empowering brands to confidently explore new possibilities.
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